Article by David Callan. David is an internet marketing professional and search engine optimisation consultant. Visit his site located at http://www.akamarketing.com for articles and tutorials about improving your search engine rankings.
It is hard to imagine do-it-yourself search engine optimization actually working. It is even more difficult to believe that it can be done using mostly free tools. But then that is one of the really wonderful things about the World Wide Web - there are so many different ways of skinning a cat or doing the same thing and knowledge can save you more than just a fortune.
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