Several years ago, I launched a small web design company in a rural area of California. Market conditions couldn't have been better, my skill level was above average, and I had a large pool of aquaintences to which I could market. Within 12 months I went broke...
If you've been in the web hosting business for any length of time you will already realize that keeping your servers humming along smoothly is only half of the equation. The other half is customer service. No matter how well your technology works there will always be customer support issues. How you handle them is crucial to your success.