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» Home » Authors » Anna Spargo-Ryan

Anna Spargo-Ryan

I am a writer and designer from Australia. I run a brand consultation firm in Melbourne, working with a team of developers and designers. My focus is on graphic design and my true love - writing. I mainly work with promotional and marketing writing, but do some creative and academic writing as well. Love it!

Articles by this Author

» Branding and Marketing

By Anna Spargo-Ryan | Published 11/25/2005 | Marketing , Sales | Rating:

So, you know what a brand is. You know what makes up a brand and which parts of your company you might be able to exploit I mean use, to define and manipulate your brand and the way you are perceived by the public. But, well, how

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